What is Your Brand Against?
by Dave Kaisar
Scott Goodson wrote a great article at Harvard Business Review entitled “What is Your Brand Against.” Great question, since that also helps you to clarify your values and priorities. Here is what my brand is against:
1. Conformity and “fitting in”
2. Trading your soul for “secure job” (it’s a false trade these days, anyway)
3. Letting your email inbox dictate your work for the day
4. Low standards and dreaming small
The Tedium of Coaching
by Dave Kaisar
Stuart Walkley presents this article in the Training Journal on”The Tedium of Coaching,” in which he laments
“an industry with a low entry point on qualifications and experiences, no single system of accreditation and with a range from the totally exceptional to the totally inept all under the one word ‘coach,’”
and further mentions that
“often the coaching process drives us through a number of sessions, which appear to have some linear progression leading towards a pre-ordained conclusion. I blame Excel and PowerPoint for this.”



















